What they don’t tell you about qualitative data analysis

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Knowing the steps of your analytical method and knowing whether your analysis is actually good enough are two very different things.

If you’ve learned your method, started coding your data and still find yourself wondering “But am I actually analysing this properly?”, this short guide is for you.

Inside, I explain four things about qualitative analysis that the textbooks don’t always tell you - and why getting better at analysis involves more than simply following the steps.

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